If you haven’t tried AdTag yet, here’s why it can be a game-changer for your advertising campaigns:
Advanced HTML Script or iFrame for Specific Ad Networks – Tailored to work with each network’s technical requirements.
High Traffic Capacity – Designed to handle large volumes of impressions without performance loss.
No File Size Restrictions – Bypass the size limitations usually imposed by ad networks.
Live Updates – Edit your design anytime, and the AdTag will instantly reflect changes without re-uploading.
Centralized Reporting – Manage, analyze, and export all campaign data from one place.
Advanced Analytics – Track traffic stats for each network separately, including views, clicks, CTR, and more.
Understanding Live Ads Analytics
Overview Dashboard
The Live Ads Overview gives you a complete summary of all active AdTags in your account.
Key metrics include:
Views – How many times your ad was seen
Clicks – How many times it was clicked
CTR (Click-Through Rate) – The ratio of clicks to views
Viewability – How often the ad was visible on screen
Total Tags – The number of AdTags you’re running
You can filter results by ad network and set specific date ranges for performance analysis.
Detailed Reports
The Reports section provides in-depth insights on:
Device type (desktop, mobile, tablet)
Ad network performance
Country and region
Browser type and version
Referral URLs
Using advanced analytics technology, you can break down and compare results in multiple ways to identify trends and optimize campaigns.
Exporting Data
You can download your reports in .CSV or .XLSX formats. For team accounts, the Include report data from all workspaces option generates a complete report across all members and campaigns.
Why Live Ads + AdTag Matters
In simple terms, you’ll know where, when, how, why, and how often your ads are being seen and clicked—allowing you to make data-driven decisions to improve ROI.
If you’re not yet using the AdTag feature, we highly recommend reaching out to our team to enable it.
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